Wednesday, 23 December 2015

Here’s what to look for in a giveaway at your trade show booth





Who doesn’t like a gift? As an event marketer, it is extremely important to connect with your target audience and at the same time extraordinarily tough too. While we know that corporate gifts are not a new concept but are highly underrated by the customers for building goodwill between the brand and target group. It is crucial that you match the giveaway gifts with your brand image, which will create a lasting impression on the customer’s minds. You can effectively build long relationships with the potential customers by giving the perfect giveaway at your trade show booth.

Here are few tips on what makes a perfect giveaway gift at a trade show booth:

Friday, 4 December 2015

Create Big Impression with small exhibition stalls

We often have a misconception that an exhibition stall size is everything. Although a large and elaborate exhibition stall space can be more involving, but small exhibition stall can also make a big impression. With a stipulated plan and budget, you can still do a lot with the small exhibition stall and attract all the visitors of the show. Let us take a look at how your small exhibition stall can make a big hit.

Lighting plays a major role :

Just like how it is for a grand show, proper lighting has the ability to make a big difference for small exhibition stalls too. Without adequate lighting, your brand will wither into the background of the exhibition space. Backlit walls and lighted displays are an exciting way to grab the maximum attention of the visitors. Your exhibition stall can also have a dramatic effect with eye-catching illuminated displays.